Bringing Digital to the Desert
In 2012, won the Coachella digital account. The world's most popular music festival was due for a much-needed refresh. By stripping down the entire front and back-end, designed and built one of the most advanced festival websites in existence.
Creating a seamless experience for all festival-goers, while working closely with the Coachella team to build a back-end that would link user accounts to their RFID bracelets and the Coachella app. Providing spectators an immersive experience, from the gates to the stage, concessions to merch, pool to the after party.